The world of academia: culture & education
Мир университетской науки: культура, образование

BackMagazines

12/07/2018 №7
CONVERGENT EDITION AS AN ORGANIZATIONAL STRUCTURE OF STUDENT MEDIA PROJECT ACTIVITY

Дубовер Денис Анатольевич
Подопригора Дарья Александровна

Annotation

The article deals with the project training of students who major in media in the process of media production. The authors justify the need to revise traditional pedagogical concepts and replace issuing “educational newspapers” by student groups by project networking teams created on the principle of convergence journalism. The research focuses on the modern system of convergence journalism, both in scientific and practical contexts. The authors draw analogy between the activities of professional editorial boards and student project teams and prove the need for a dramatic revision of the training of media departments’ students. This study represents a new approach to interdisciplinary communication of pedagogy, journalism, management and marketing. This allows developing new projections of media education, in particular, professional media education. The key problem addressed by this article is lack of narrow polarization of media education in the projection of pedagogy alone, without

Key words

media pedagogics, media education, professional media and information education, project activity, convergence, convergent edition, multimedia journalism

Bibliography

1. Bakulev, G.P, 2005. Mass communication: western theories and concepts: teaching manual. Moscow: Aspect Press. (rus) 2. Baranova, E.A., 2016. Convergent journalism. Theory and practice: teaching manual. Moscow: Yurayt. (rus) 3. Vodolazskaya, S.A., 2015. Convergence as an innovative way of work in modern media space. Bulletin of Tomsk State University, 2: 174-183. (rus) 4. Shesterkina, LP. (Ed.), 2012. Journalistic education in the conditions of convergence of media. Chelyabinsk: REKPOL. (rus) 5. Kachkayeva, A.G., 2010. Journalism and convergence. Why and how traditional media turn into multimedia. Moscow: Aspect Press. (rus) 6. Molchanova, O.I., 2018. Convergent edition as new type of the organization of editorial structure of media. Information Society, 1: 157-166. (rus) 7. Industry Report: Russian periodicals. State, tendencies and prospects of development, 2016. Moscow: Federal Agency for Press and Mass Communications. (rus) 8. Industry Re

полный текст