The world of academia: culture & education
Мир университетской науки: культура, образование
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12/12/2010 № 12
ENSURING HIGH QUALITY OF PUBLISHED EDUCATIONAL MATERIALS
Корчинский Алексей Александрович
Annotation
The publishing culture determines the practice of book consumption and serves a criterion of published materials evaluation. Published materials are created as the main means of education in the form of a book. The contents and the cover of a book should be in line with the aims and the target audience. No matter how well a book is decorated, the absence of reference tool and lack of correspondence between the content and the form and readers’ needs makes it faulty. Consequently, the culture of published materials means their ability to meet the original purpose giving the consumers an opportunity to work with them in different ways.Key words
publishing culture, publishing educational materials, quality, criterion of evaluation of published materials, reference face.
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